Xiaomi has multiple brands to serve - Marketing Paradigm

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Xiaomi Business Strategy: competitive costs and large ecosysem - Research-Methodology

Xiaomi has multiple brands to serve - Marketing Paradigm

Xiaomi Unleashed a new Marketing Campaign Promoting a Revolutionary In-Air Charging Home Device that doesn't yet Exist - Patently Apple

Exponential Organizations: Why new organizations are ten times better, faster, and cheaper than yours (and what to do about it): Ismail, Salim, Malone, Michael S., van Geest, Yuri, Diamandis, Peter H.: 9781626814233

Deep Dive into Xiaomi's Strategy to Dominate the Connected Home, by Voyager

Xiaomi is dropping the 'Mi' as it changes its branding strategy for future releases - Phandroid

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Cost-efficient decarbonization of local energy systems by whole-system based design optimization - ScienceDirect

Xiaomi India to Heavily Invest In Marketing, Training For Its Offline Expansion in Next 1-2 Years - Indian Retailer

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