Product Description
Procter & Gamble reported another quarter of rising sales and profits as the marketing giant persuaded consumers to upgrade to premium versions of Tide and Crest products, but the growth slowed from the previous quarter.
Why P&G is moving away from targeted Facebook advertising
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Procter & Gamble, in a Strategy Shift, Moves to Raise Prices - WSJ
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P&G fought online advertising, and online advertising won
Rising Tide: Lessons from 165 Years of Brand Building at Procter & Gamble: Dyer, Davis, Dalzell, Frederick, Olegario, Rowena: 9781591391470: : Books
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Double-Digit Price Increases Bolster Profits at Procter & Gamble - The New York Times
Procter & Gamble counters 'greedflation' claims after margins rise
Procter & Gamble Sounds a Warning After Strong Quarter - WSJ
P&G can set up plants in India for exports: India MD & CEO Vaidyanathan
General Updates - P&G Alumni Network